/* ═══════════════════════════════════════════════════════════════
   OFF THE BOOKS — Confessional Interview Advertorial v2
   LanderLab-compatible. Mobile-first. Two colors only: pink + ink.
   ═══════════════════════════════════════════════════════════════ */

:root {
  --ink: #1a1a1a;
  --ink-soft: #4a4a4a;
  --ink-muted: #8a8a8a;
  --cream: #FAF8F5;
  --paper: #FFFFFF;
  --rule: #E8E4DD;
  --dark: #1a1a1a;
  --accent: #D4458C;
  --accent-hover: #B83678;
  --accent-wash: #FCE7F1;
  --placeholder-bg: linear-gradient(135deg, #F4EDE0 0%, #E8DFD0 100%);
  --placeholder-border: #C9B994;
  --placeholder-text: #8A7A5A;
  --serif: 'Fraunces', 'Playfair Display', Georgia, serif;
  --sans: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;
  --wrap: 640px;
  --wrap-wide: 860px;
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html {
  scroll-behavior: smooth;
  -webkit-font-smoothing: antialiased;
  touch-action: pan-x pan-y;
  -ms-touch-action: pan-x pan-y;
  -webkit-text-size-adjust: 100%;
  text-size-adjust: 100%;
}
body {
  font-family: var(--sans);
  background: var(--cream);
  color: var(--ink);
  font-size: 17px;
  line-height: 1.6;
  font-weight: 400;
  touch-action: pan-x pan-y;
}
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; text-decoration: none; }

/* Soft pink editorial highlight */
.hl-pink {
  background: linear-gradient(transparent 58%, var(--accent-wash) 58%, var(--accent-wash) 92%, transparent 92%);
  padding: 0 2px;
  font-weight: inherit;
}

/* Inline pink product-name CTA */
.klavv-cta {
  color: var(--accent);
  font-weight: 600;
  text-decoration: underline;
  text-decoration-thickness: 1.5px;
  text-underline-offset: 3px;
  transition: color 0.15s;
}
.klavv-cta:hover, .klavv-cta:active { color: var(--accent-hover); }

/* ── Masthead ── */
.masthead {
  background: var(--paper);
  border-bottom: 1px solid var(--rule);
  padding: 12px 16px;
  text-align: center;
}
.masthead-brand {
  font-family: var(--serif);
  font-size: 18px;
  font-weight: 500;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--ink);
}
@media (min-width: 720px) {
  .masthead { padding: 18px 20px; }
  .masthead-brand { font-size: 22px; }
}

/* ── Article header ── */
.article-header {
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 18px 20px 14px;
}
@media (min-width: 720px) {
  .article-header { padding: 40px 24px 24px; }
}

.headline {
  font-family: var(--serif);
  font-size: clamp(26px, 7vw, 56px);
  font-weight: 500;
  line-height: 1.05;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 14px;
}
@media (min-width: 720px) {
  .headline { line-height: 1.05; margin-bottom: 22px; }
}

.byline {
  font-size: 12px;
  color: var(--ink-muted);
  font-style: italic;
  padding-top: 12px;
  border-top: 1px solid var(--rule);
  line-height: 1.4;
}
@media (min-width: 720px) {
  .byline { font-size: 13px; padding-top: 16px; }
}

/* ── Hero image ── */
.hero { max-width: var(--wrap-wide); margin: 0 auto; padding: 0 16px 8px; }
.hero img {
  width: 100%;
  height: auto;
  border-radius: 8px;
  display: block;
}

.hero-caption {
  font-family: var(--serif);
  font-style: italic;
  font-size: 16px;
  line-height: 1.45;
  color: var(--ink-soft);
  max-width: var(--wrap);
  margin: 14px auto 0;
  padding: 0 20px;
  text-align: center;
}
@media (min-width: 720px) {
  .hero-caption { font-size: 18px; line-height: 1.5; margin-top: 18px; padding: 0 24px; }
}

/* ── Article body ── */
.article-body {
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 24px 20px 0;
}
.article-body p {
  margin-bottom: 1.3em;
  color: var(--ink);
}
.article-body p.lede {
  font-family: var(--serif);
  font-size: 20px;
  line-height: 1.4;
  color: var(--ink);
  font-weight: 400;
  margin-bottom: 1.4em;
}
@media (min-width: 720px) {
  .article-body { padding: 32px 24px 0; }
  .article-body p.lede { font-size: 23px; line-height: 1.45; margin-bottom: 1.6em; }
}

/* ── Setup punch: 4-beat rhythm block ── */
.article-body p.setup-punch {
  font-family: var(--serif);
  font-size: clamp(21px, 5.2vw, 27px);
  line-height: 1.32;
  font-weight: 500;
  color: var(--ink);
  margin-bottom: 1.4em;
  letter-spacing: -0.005em;
}
.setup-punch span {
  display: block;
  margin-bottom: 0.15em;
}
.setup-punch span:last-child { margin-bottom: 0; }
.setup-punch .setup-punch-payoff {
  margin-top: 0.5em;
  font-weight: 600;
}
@media (min-width: 720px) {
  .article-body p.setup-punch { font-size: 28px; line-height: 1.34; margin-bottom: 1.6em; }
}

/* ── Maya's extended first-person block ── */
.maya-extended {
  margin: 28px 0;
  padding: 22px 20px 18px;
  background: var(--paper);
  border-left: 4px solid var(--accent);
  border-radius: 0 8px 8px 0;
}
.maya-extended p {
  font-family: var(--sans);
  font-size: 16.5px;
  line-height: 1.55;
  color: var(--ink);
  margin-bottom: 1em;
  font-style: normal;
  font-weight: 400;
}
.maya-extended p.maya-opener {
  font-family: var(--serif);
  font-size: clamp(22px, 5.5vw, 30px);
  font-weight: 500;
  line-height: 1.3;
  margin-bottom: 1.4em;
  color: var(--ink);
  letter-spacing: -0.005em;
}
.maya-extended p:nth-of-type(2)::before {
  content: '"';
  font-family: var(--serif);
  font-size: 1.05em;
  font-weight: 500;
}
.maya-extended p:last-of-type::after {
  content: '"';
  font-family: var(--serif);
}
.maya-extended p:last-of-type { margin-bottom: 0; }
.maya-extended cite {
  display: block;
  font-family: var(--sans);
  font-style: normal;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--ink-muted);
  margin-top: 14px;
}
@media (min-width: 720px) {
  .maya-extended { margin: 36px 0; padding: 30px 32px 26px; }
  .maya-extended p { font-size: 18px; line-height: 1.6; }
  .maya-extended cite { font-size: 12px; margin-top: 16px; }
}

/* ── Social proof figure ── */
.social-proof {
  margin: 28px 0;
  text-align: center;
}
.social-proof-photo {
  background: var(--placeholder-bg);
  border: 2px dashed var(--placeholder-border);
  border-radius: 10px;
  padding: 20px 18px;
  text-align: center;
  min-height: 200px;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
}
.social-proof-photo img {
  display: block;
  width: 100%;
  height: auto;
  border-radius: 8px;
}
.social-proof-photo-label {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--placeholder-text);
  font-weight: 600;
  margin-bottom: 6px;
}
.social-proof-photo-title {
  font-family: var(--serif);
  font-size: 15px;
  font-weight: 500;
  color: var(--ink);
  line-height: 1.3;
}
.social-proof-photo-desc {
  display: none;
  font-size: 12.5px;
  color: var(--ink-soft);
  max-width: 440px;
  line-height: 1.5;
  margin-top: 8px;
}
.social-proof-claim {
  font-family: var(--serif);
  font-size: 20px;
  font-weight: 600;
  color: var(--ink);
  line-height: 1.35;
  margin-top: 14px;
  padding: 0 10px;
}
@media (min-width: 720px) {
  .social-proof-photo { min-height: 260px; }
  .social-proof-photo-title { font-size: 17px; }
  .social-proof-photo-desc { display: block; }
  .social-proof-claim { font-size: 22px; margin-top: 18px; }
}

/* ── Interview transition line ── */
.interview-transition {
  font-family: var(--serif);
  font-style: italic;
  font-size: 17px;
  line-height: 1.5;
  color: var(--ink-soft);
  margin: 28px 0 8px;
  padding: 18px 0 0;
  border-top: 1px solid var(--rule);
}
@media (min-width: 720px) {
  .interview-transition { font-size: 18.5px; line-height: 1.55; margin: 36px 0 12px; padding: 22px 0 0; }
}

/* ── Q&A blocks ── */
.qa { margin: 30px 0; }
.qa-block { margin-bottom: 24px; }
.qa-q {
  font-family: var(--serif);
  font-style: italic;
  font-size: 17px;
  line-height: 1.4;
  color: var(--ink-soft);
  margin-bottom: 12px;
  padding-left: 16px;
  border-left: 3px solid var(--accent);
}
.qa-a { font-size: 17px; line-height: 1.65; color: var(--ink); }
.qa-a p { margin-bottom: 1em; }
.qa-a p:last-child { margin-bottom: 0; }
.qa-a .text-msgs {
  margin-left: 16px;
  color: var(--ink-soft);
  font-family: var(--sans);
  font-style: italic;
  font-size: 15.5px;
  line-height: 1.7;
}
@media (min-width: 720px) {
  .qa { margin: 36px 0; }
  .qa-block { margin-bottom: 28px; }
  .qa-q { font-size: 19px; line-height: 1.5; margin-bottom: 14px; padding-left: 20px; }
  .qa-a { font-size: 18px; line-height: 1.7; }
}

/* ── Pull quote ── */
.pullquote {
  max-width: var(--wrap);
  margin: 36px auto;
  padding: 30px 24px;
  background: var(--paper);
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  text-align: center;
}
.pullquote-text {
  font-family: var(--serif);
  font-style: italic;
  font-size: clamp(20px, 4.5vw, 30px);
  line-height: 1.3;
  color: var(--ink);
  margin-bottom: 10px;
}
.pullquote-attr {
  font-family: var(--sans);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--ink-muted);
}

/* ═══════════════════════════════════════════════════════════════
   REVEAL CARD — DTC product-card polish
   ═══════════════════════════════════════════════════════════════ */
.reveal-card {
  max-width: 520px;
  margin: 40px auto;
  padding: 32px 24px 30px;
  background: var(--paper);
  border-radius: 16px;
  box-shadow: 0 4px 40px rgba(0,0,0,0.06), 0 1px 3px rgba(0,0,0,0.04);
  border: 1px solid var(--rule);
  text-align: center;
}
.reveal-card-eyebrow {
  font-family: var(--sans);
  font-size: 11px;
  letter-spacing: 0.3em;
  text-transform: uppercase;
  color: var(--accent);
  font-weight: 700;
  margin-bottom: 20px;
}
.reveal-card-hero {
  width: 100%;
  padding: 10px 20px 18px;
  display: flex;
  justify-content: center;
}
.reveal-card-img {
  max-width: 200px;
  width: 60%;
  height: auto;
  filter: drop-shadow(0 16px 28px rgba(0,0,0,0.15));
}
.reveal-card-name {
  font-family: var(--serif);
  font-size: clamp(28px, 6vw, 38px);
  font-weight: 600;
  color: var(--ink);
  letter-spacing: -0.02em;
  margin: 8px 0 4px;
  line-height: 1.1;
}
.reveal-card-tag {
  font-size: 13px;
  color: var(--ink-muted);
  margin: 0 0 16px;
  letter-spacing: 0.01em;
}
.reveal-card-rating {
  display: flex;
  justify-content: center;
  align-items: center;
  gap: 6px;
  margin-bottom: 22px;
  font-family: var(--sans);
  font-size: 13px;
  color: var(--ink-soft);
}
.reveal-card-rating .stars {
  color: #E8A02B;
  font-size: 15px;
  letter-spacing: 1px;
}
.reveal-card-rating .rating-number {
  font-weight: 700;
  color: var(--ink);
}
.reveal-card-rating .rating-count {
  color: var(--ink-muted);
}
.benefits-grid {
  list-style: none;
  padding: 0;
  margin: 0 0 24px;
  display: grid;
  grid-template-columns: 1fr;
  gap: 10px;
  text-align: left;
}
.benefits-grid li {
  display: flex;
  align-items: center;
  gap: 12px;
  padding: 10px 14px;
  background: var(--cream);
  border-radius: 8px;
  font-size: 14px;
  color: var(--ink);
  font-weight: 500;
}
.benefits-grid .benefit-icon {
  font-size: 20px;
  line-height: 1;
  flex-shrink: 0;
}
.benefits-grid .benefit-label { flex: 1; line-height: 1.3; }
@media (min-width: 520px) {
  .benefits-grid { grid-template-columns: 1fr 1fr; }
}

.reveal-card-pricing {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 16px;
  margin: 8px 0 20px;
  flex-wrap: wrap;
}
.price-now-wrap {
  display: flex;
  align-items: baseline;
  gap: 10px;
}
.price-now {
  font-family: var(--serif);
  font-size: 36px;
  font-weight: 600;
  color: var(--ink);
  line-height: 1;
}
.price-was {
  font-size: 18px;
  color: var(--ink-muted);
  text-decoration: line-through;
}
.price-save-badge {
  background: var(--accent);
  color: var(--paper);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: 0.1em;
  padding: 5px 10px;
  border-radius: 6px;
  text-transform: uppercase;
}

.reveal-card-cta {
  display: inline-block;
  background: var(--accent);
  color: var(--paper);
  padding: 18px 30px;
  border-radius: 999px;
  font-size: 16px;
  font-weight: 700;
  letter-spacing: 0.02em;
  width: 100%;
  max-width: 380px;
  margin-bottom: 16px;
  transition: background 0.15s, transform 0.1s;
  border: none;
  cursor: pointer;
  box-shadow: 0 6px 16px rgba(212, 69, 140, 0.3);
}
.reveal-card-cta:hover { background: var(--accent-hover); transform: translateY(-1px); }
.reveal-card-cta:active { transform: translateY(0); }

.reveal-card-trust {
  display: flex;
  justify-content: center;
  gap: 12px;
  flex-wrap: wrap;
  font-size: 11px;
  color: var(--ink-muted);
  line-height: 1.4;
}

/* ═══════════════════════════════════════════════════════════════
   PROOF STRIP — trust signal band (10K users · 4.9 · 82%)
   ═══════════════════════════════════════════════════════════════ */
.proof-strip {
  max-width: var(--wrap-wide);
  margin: 40px auto 0;
  padding: 22px 16px;
  background: var(--paper);
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  display: flex;
  justify-content: space-around;
  align-items: center;
  gap: 8px;
  text-align: center;
}
.proof-stat {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 4px;
  flex: 1;
  min-width: 0;
}
.proof-number {
  font-family: var(--serif);
  font-size: clamp(22px, 5vw, 30px);
  font-weight: 600;
  color: var(--ink);
  line-height: 1;
  letter-spacing: -0.01em;
}
.proof-label {
  font-family: var(--sans);
  font-size: 10.5px;
  color: var(--ink-muted);
  letter-spacing: 0.05em;
  line-height: 1.3;
  text-transform: none;
}
@media (min-width: 720px) {
  .proof-strip { padding: 32px 24px; gap: 20px; }
  .proof-label { font-size: 12px; }
}

/* ── Testimonials ── */
.testimonials-intro {
  max-width: var(--wrap);
  margin: 40px auto 0;
  padding: 0 20px;
  text-align: center;
}
.testimonials-intro h2 {
  font-family: var(--serif);
  font-size: clamp(24px, 4.8vw, 32px);
  font-weight: 500;
  line-height: 1.2;
  margin-bottom: 10px;
}
.testimonials-intro p {
  color: var(--ink-soft);
  font-size: 15px;
  font-style: italic;
}
.testimonial-grid {
  max-width: var(--wrap-wide);
  margin: 24px auto;
  padding: 0 16px;
  display: grid;
  grid-template-columns: 1fr;
  gap: 12px;
}
@media (min-width: 720px) {
  .testimonial-grid { grid-template-columns: 1fr 1fr; gap: 16px; padding: 0 20px; margin: 28px auto; }
}
.testimonial {
  background: var(--paper);
  padding: 18px 20px 20px;
  border-radius: 10px;
  border: 1px solid var(--rule);
  display: flex;
  gap: 14px;
  align-items: flex-start;
}
.testimonial-avatar {
  width: 48px;
  height: 48px;
  border-radius: 50%;
  background: linear-gradient(135deg, #F4EDE0, #E8DFD0);
  border: 2px dashed var(--placeholder-border);
  color: var(--placeholder-text);
  display: flex;
  align-items: center;
  justify-content: center;
  font-weight: 700;
  font-size: 11px;
  flex-shrink: 0;
  font-family: var(--sans);
  letter-spacing: 0.02em;
  overflow: hidden;
  background-size: cover;
  background-position: center;
}
.testimonial-avatar img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  border-radius: 50%;
  display: block;
}
/* When a real avatar image is present, drop the dashed-border placeholder treatment. */
.testimonial-avatar:has(img) {
  border: 1px solid var(--rule);
  background: var(--paper);
  padding: 0;
  overflow: hidden;
}
.testimonial-body { flex: 1; min-width: 0; }
.testimonial-header { margin-bottom: 5px; }
.testimonial-name { font-weight: 600; font-size: 13px; color: var(--ink); }
.testimonial-city { font-size: 11px; color: var(--ink-muted); margin-left: 5px; }
.testimonial-text {
  font-size: 14.5px;
  line-height: 1.5;
  color: var(--ink-soft);
  font-family: var(--serif);
  font-style: italic;
}

/* ═══════════════════════════════════════════════════════════════
   PRICE FRAMING — "what 1 scoop replaces" comparison table
   ═══════════════════════════════════════════════════════════════ */
.price-frame {
  margin: 48px auto;
  padding: 0 16px;
}
.price-frame-inner {
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 30px 22px;
  background: var(--paper);
  border-radius: 14px;
  border: 1px solid var(--rule);
}
.price-frame-title {
  font-family: var(--serif);
  font-size: clamp(24px, 5vw, 32px);
  font-weight: 500;
  line-height: 1.2;
  letter-spacing: -0.01em;
  color: var(--ink);
  text-align: center;
  margin-bottom: 14px;
}
.price-frame-sub {
  font-size: 15px;
  line-height: 1.55;
  color: var(--ink-soft);
  text-align: center;
  margin-bottom: 24px;
}
.replace-table {
  width: 100%;
  border-collapse: collapse;
  font-family: var(--sans);
  font-size: 14.5px;
}
.replace-table td {
  padding: 11px 0;
  border-bottom: 1px solid var(--rule);
  color: var(--ink);
  line-height: 1.4;
}
.replace-table td.price-cell {
  text-align: right;
  font-weight: 600;
  white-space: nowrap;
  color: var(--ink-soft);
  padding-left: 10px;
}
.replace-table tfoot tr.replace-subtotal td {
  padding-top: 16px;
  font-weight: 700;
  color: var(--ink);
  font-size: 15.5px;
  border-bottom: 2px solid var(--ink);
}
.replace-table tfoot tr.replace-subtotal td.price-cell {
  color: var(--ink);
}
.replace-table tfoot tr.replace-total td {
  padding-top: 16px;
  font-weight: 700;
  color: var(--ink);
  font-size: 17px;
  border-bottom: none;
}
.replace-table tfoot tr.replace-total td.price-cell {
  color: var(--accent);
  font-size: 20px;
}
.price-frame-kicker {
  font-family: var(--serif);
  font-style: italic;
  font-size: 16px;
  line-height: 1.55;
  color: var(--ink);
  text-align: center;
  margin-top: 24px;
  padding-top: 20px;
  border-top: 1px solid var(--rule);
}
@media (min-width: 720px) {
  .price-frame-inner { padding: 40px 40px; }
  .replace-table { font-size: 15.5px; }
}

/* ── FAQ ── */
.faq-block {
  max-width: var(--wrap);
  margin: 48px auto 0;
  padding: 0 20px;
}
.faq-lead {
  font-family: var(--serif);
  font-size: clamp(22px, 4.5vw, 28px);
  color: var(--ink);
  margin-bottom: 20px;
  font-weight: 500;
  line-height: 1.25;
}
.faq-rapid {
  display: grid;
  gap: 18px;
}
.faq-item {
  padding-bottom: 16px;
  border-bottom: 1px solid var(--rule);
}
.faq-item:last-child { border-bottom: none; }
.faq-q {
  font-family: var(--sans);
  font-weight: 600;
  font-size: 15.5px;
  color: var(--ink);
  margin-bottom: 6px;
  font-style: normal;
}
.faq-a {
  font-size: 15px;
  color: var(--ink-soft);
  line-height: 1.55;
  font-family: var(--sans);
}
@media (min-width: 720px) {
  .faq-block { padding: 0 24px; }
  .faq-q { font-size: 16.5px; }
  .faq-a { font-size: 16px; }
}

/* ═══════════════════════════════════════════════════════════════
   OFFER CARD — masterpiece DTC buy moment
   ═══════════════════════════════════════════════════════════════ */
.offer-card {
  max-width: var(--wrap);
  margin: 56px auto 32px;
  padding: 32px 24px 32px;
  background: linear-gradient(180deg, #1F1F1F 0%, #141414 100%);
  border-radius: 18px;
  color: var(--paper);
  position: relative;
  box-shadow: 0 12px 48px rgba(0,0,0,0.15);
}
.offer-card-top { text-align: center; margin-bottom: 24px; }
.offer-card-eyebrow {
  display: inline-block;
  background: var(--accent);
  color: var(--paper);
  font-size: 10px;
  font-weight: 800;
  letter-spacing: 0.16em;
  padding: 5px 12px;
  border-radius: 999px;
  text-transform: uppercase;
  margin-bottom: 14px;
}
.offer-card-title {
  font-family: var(--serif);
  font-size: clamp(22px, 5.2vw, 30px);
  font-weight: 500;
  line-height: 1.2;
  letter-spacing: -0.01em;
  color: var(--paper);
  padding: 0 4px;
}

.offer-card-product {
  display: flex;
  align-items: center;
  gap: 16px;
  padding: 16px;
  background: rgba(255,255,255,0.04);
  border: 1px solid rgba(255,255,255,0.1);
  border-radius: 12px;
  margin-bottom: 18px;
}
.offer-card-img {
  width: 92px;
  height: 92px;
  flex-shrink: 0;
  object-fit: contain;
  filter: drop-shadow(0 6px 14px rgba(0,0,0,0.4));
}
.offer-card-details { flex: 1; min-width: 0; }
.offer-card-name {
  font-family: var(--serif);
  font-size: 18px;
  font-weight: 600;
  color: var(--paper);
  margin-bottom: 4px;
  line-height: 1.2;
}
.offer-card-desc {
  font-size: 12px;
  color: rgba(255,255,255,0.6);
  margin-bottom: 6px;
}
.offer-card-rating {
  display: flex;
  align-items: center;
  gap: 6px;
  font-size: 11.5px;
  color: rgba(255,255,255,0.75);
}
.offer-card-rating .stars {
  color: #FFD36E;
  font-size: 13px;
  letter-spacing: 1px;
}

.offer-card-price {
  display: flex;
  align-items: center;
  justify-content: space-between;
  background: rgba(212, 69, 140, 0.12);
  border: 1px solid rgba(212, 69, 140, 0.35);
  border-radius: 10px;
  padding: 14px 18px;
  margin-bottom: 22px;
}
.offer-card-price-block {
  display: flex;
  align-items: baseline;
  gap: 10px;
  flex-wrap: wrap;
}
.offer-card-price-now {
  font-family: var(--serif);
  font-size: 30px;
  font-weight: 700;
  color: var(--paper);
  line-height: 1;
}
.offer-card-price-was {
  font-size: 15px;
  color: rgba(255,255,255,0.55);
  text-decoration: line-through;
}
.offer-card-price-save {
  background: var(--accent);
  color: var(--paper);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: 0.12em;
  padding: 5px 10px;
  border-radius: 6px;
  text-transform: uppercase;
  white-space: nowrap;
}

.offer-card-bundle-hint {
  font-family: var(--serif);
  font-style: italic;
  font-size: 14.5px;
  line-height: 1.5;
  color: rgba(255,255,255,0.78);
  margin: -4px 0 18px;
  padding: 12px 14px;
  border-left: 2px solid var(--accent);
  background: rgba(212,69,140,0.08);
  border-radius: 0 6px 6px 0;
}
@media (min-width: 720px) {
  .offer-card-bundle-hint { font-size: 15.5px; padding: 14px 18px; }
}

.offer-card-checks {
  list-style: none;
  padding: 0;
  margin: 0 0 22px;
}
.offer-card-checks li {
  position: relative;
  padding: 8px 0 8px 30px;
  font-size: 14.5px;
  color: rgba(255,255,255,0.88);
  line-height: 1.45;
  border-bottom: 1px solid rgba(255,255,255,0.08);
}
.offer-card-checks li:last-child { border-bottom: none; }
.offer-card-checks li::before {
  content: '✓';
  position: absolute;
  left: 6px;
  top: 8px;
  color: var(--accent);
  font-weight: 800;
  font-size: 15px;
}

.offer-card-note {
  font-family: var(--serif);
  font-style: italic;
  font-size: 14.5px;
  line-height: 1.55;
  color: rgba(255,255,255,0.8);
  padding: 16px;
  background: rgba(255,255,255,0.04);
  border-left: 3px solid var(--accent);
  border-radius: 0 8px 8px 0;
  margin-bottom: 22px;
}

.offer-card-cta {
  display: block;
  background: var(--accent);
  color: var(--paper);
  padding: 18px 24px;
  border-radius: 999px;
  font-size: 16px;
  font-weight: 700;
  letter-spacing: 0.02em;
  text-align: center;
  transition: background 0.15s, transform 0.1s;
  margin-bottom: 16px;
  box-shadow: 0 8px 24px rgba(212, 69, 140, 0.4);
}
.offer-card-cta:hover { background: var(--accent-hover); transform: translateY(-1px); }
.offer-card-cta:active { transform: translateY(0); }

.offer-card-trust {
  display: flex;
  justify-content: center;
  gap: 14px;
  flex-wrap: wrap;
  font-size: 11.5px;
  color: rgba(255,255,255,0.65);
}

@media (min-width: 720px) {
  .offer-card { padding: 40px 36px 36px; }
  .offer-card-img { width: 110px; height: 110px; }
  .offer-card-name { font-size: 20px; }
  .offer-card-price-now { font-size: 34px; }
  .offer-card-checks li { font-size: 15.5px; }
}

/* ── Sign-off ── */
.signoff {
  max-width: var(--wrap);
  margin: 24px auto 40px;
  padding: 32px 20px 0;
  border-top: 1px solid var(--rule);
}
.signoff p {
  font-size: 17px;
  line-height: 1.65;
  margin-bottom: 1.1em;
  color: var(--ink);
}
.signoff p:first-of-type,
.signoff p:nth-of-type(2),
.signoff p:nth-of-type(3) {
  font-family: var(--serif);
  font-style: italic;
  font-size: 18px;
  color: var(--ink);
  margin-bottom: 0.5em;
}
.signoff-cta {
  color: var(--accent);
  font-weight: 600;
  text-decoration: underline;
  text-decoration-thickness: 1.5px;
  text-underline-offset: 4px;
}
.signoff-close {
  font-family: var(--serif);
  font-style: italic;
  font-size: 22px;
  color: var(--ink);
  margin-top: 24px;
}
.signoff-close strong { font-style: normal; font-weight: 500; }

/* ── Footer ── */
.footer {
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 32px 20px;
  font-size: 11.5px;
  color: var(--ink-muted);
  text-align: center;
  line-height: 1.7;
  border-top: 1px solid var(--rule);
}
.footer p { margin-bottom: 10px; }
.footer a { color: var(--ink-muted); text-decoration: underline; }

/* ═══════════════════════════════════════════════════════════════
   TRANSFORMATION BLOCK — before/after split (Maya + Elena both use this)
   ═══════════════════════════════════════════════════════════════ */
.transformation {
  max-width: var(--wrap);
  margin: 36px auto;
  padding: 0 16px;
}
.transformation-split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 8px;
}
.transformation-panel { position: relative; }
.transformation-panel img {
  width: 100%;
  height: auto;
  border-radius: 8px;
  display: block;
}
.transformation-placeholder {
  background: var(--placeholder-bg);
  border: 2px dashed var(--placeholder-border);
  border-radius: 8px;
  min-height: 280px;
  padding: 16px 12px;
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: center;
  text-align: center;
}
.transformation-placeholder--after {
  background: linear-gradient(135deg, #F8EEE5 0%, #FCE7F1 100%);
  border-color: var(--accent);
}
.transformation-label {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--placeholder-text);
  font-weight: 700;
  margin-bottom: 8px;
}
.transformation-placeholder--after .transformation-label {
  color: var(--accent);
}
.transformation-desc {
  display: none;
  font-size: 11.5px;
  color: var(--ink-soft);
  line-height: 1.4;
  padding: 0 4px;
}
@media (min-width: 520px) {
  .transformation-placeholder { min-height: 360px; padding: 22px 14px; }
  .transformation-desc { display: block; }
}
.transformation-caption {
  font-family: var(--serif);
  font-style: italic;
  font-size: 15px;
  line-height: 1.5;
  color: var(--ink-soft);
  max-width: 540px;
  margin: 16px auto 0;
  text-align: center;
  padding: 0 10px;
}
@media (min-width: 720px) {
  .transformation { margin: 48px auto; }
  .transformation-split { gap: 12px; }
  .transformation-caption { font-size: 16px; margin-top: 20px; }
}

/* ═══════════════════════════════════════════════════════════════
   LIFESTYLE SHOT — Maya's morning routine (product in use)
   ═══════════════════════════════════════════════════════════════ */
.lifestyle-shot {
  margin: 28px 0;
  text-align: center;
}
.lifestyle-shot img {
  width: 100%;
  height: auto;
  border-radius: 10px;
  display: block;
  margin: 0 auto;
  max-width: 520px;
}
.lifestyle-placeholder {
  background: var(--placeholder-bg);
  border: 2px dashed var(--placeholder-border);
  border-radius: 10px;
  min-height: 220px;
  padding: 22px 18px;
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: center;
  text-align: center;
  max-width: 520px;
  margin: 0 auto;
}
.lifestyle-label {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--placeholder-text);
  font-weight: 700;
  margin-bottom: 6px;
}
.lifestyle-title {
  font-family: var(--serif);
  font-size: 16px;
  font-weight: 500;
  color: var(--ink);
  line-height: 1.3;
  margin-bottom: 8px;
}
.lifestyle-desc {
  display: none;
  font-size: 12px;
  color: var(--ink-soft);
  line-height: 1.45;
  max-width: 420px;
}
@media (min-width: 520px) {
  .lifestyle-placeholder { min-height: 280px; }
  .lifestyle-desc { display: block; }
}
.lifestyle-caption {
  font-family: var(--serif);
  font-style: italic;
  font-size: 14px;
  color: var(--ink-muted);
  margin-top: 12px;
  padding: 0 10px;
}

/* Utility */
.em { font-family: var(--serif); font-style: italic; font-weight: 500; }